Customer Care 1-800-667-8280

Thrifty Foods Parallel Marketplace Opens in Abbotsford

October 6, 2010
Abbotsford, BC, October 6, 2010 - Thrifty Foods today celebrates the grand opening of its newest grocery store, located at Parallel Marketplace in Abbotsford, with a ribbon-cutting ceremony attended by Thrifty Foods executives, civic dignitaries and members of the community.

Grand opening festivities commence at 9:30 a.m., with the store officially opening and welcoming its first customers at 10:00 a.m. In honour of the opening, free offers will be on hand throughout the store and customers at the checkouts receive one reusable shopping bag with their grocery order. Coffee, cake and live entertainment by the Abbotsford Collegiate High School Jazz Band will also be provided.

"We're delighted to be a part of the Abbotsford community," says Milford Sorensen, President & CEO, Thrifty Foods. "Our Parallel Marketplace store joins its sister stores in Coquitlam, Tsawwassen, Port Moody, and South Surrey as one of five stores now serving the Lower Mainland."

The full-service store is the company's first retail grocery location in the Fraser Valley and features a live seafood tank, an island showcasing dozens of international cheeses, in-store bakery, and fresh cut fruits and vegetables island. In addition to fresh, full service meat, deli and seafood departments, customers can also shop for their health and wellness needs at the full-service Pharmacy and Vitamins and More department.

About Thrifty Foods

From a single store opening in Victoria's Fairfield community in 1977, Thrifty Foods has grown, in 2010, to a chain of twenty-four locations throughout Vancouver Island and the BC Lower Mainland. Along the way, it has become Vancouver Island's largest private sector employer, with over 4,600 employees, and one of Canada's most respected grocery companies. Thrifty Foods is now a proud member of the Sobeys group of companies.


For more information, please contact:

Charity Hobbs
Communications Coordinator, Thrifty Foods
Tel: (250) 483-1659