Teams ride to create awareness, raise funds and support local families with type 1 diabetes
VICTORIA, B.C. - Courtenay resident Shelley Gartside and her granddaughter were joined by Jeff Ackinclose, Store Manager Thrifty Foods Courtenay Crown Isle - along with teams from Thrifty Foods Crown Isle, Thrifty Foods Courtenay (downtown), and from Thrifty Foods Campbell River - early Thursday morning to kickoff their Pedal Power Ride for JDRF. The series of rides are to raise funds and awareness for JDRF (Juvenile Diabetes Research Foundation), an organization that supports local families in the community living with type 1 diabetes.
"Our communities are important to us, which means we get involved," said Ackinclose. "Type 1 diabetes is one of those illnesses where everybody knows at least somebody affected by it. We want to be able to support families in our community who are living with this every day - families like Shelley's."
There are over 300,000 people living in Canada with type 1 diabetes. The onset of type 1 diabetes, an auto-immune disease, is unrelated to diet or lifestyle and affects people of all ages. At this point there is no cure.
"My granddaughter was diagnosed when she was two and a half years old. At that time she took six needles per day. She's thirteen now and has an insulin pump, but she still has to prick her finger every two to three hours and adjust her insulin. That includes in the middle of the night," said Gartside. "She can't go anywhere without her kit. A cure for us would mean freedom."
Pedal Power Rides will continue until September 27, with team members from all 26 Thrifty Foods stores participating at 11 different locations. Thrifty Foods hopes to raise $60,000 to support of JDRF through Pedal Power Rides and the purchase of specially identified products in store.
About Thrifty Foods
Thrifty Foods (www.thriftyfoods.com) was founded in 1977 in Victoria, BC. Today, Thrifty Foods, a banner of Sobeys Inc., has a total of 26 retail grocery stores across the Lower Mainland, throughout Vancouver Island and Saltspring Island.
About Sobeys Inc.
Proudly Canadian, with headquarters in Stellarton, Nova Scotia, Sobeys has been serving the food shopping needs of Canadians for 108 years. A wholly-owned subsidiary of Empire Company Limited (TSX:EMP.A), Sobeys owns or franchises more than 1,500 stores in all 10 provinces under retail banners that include Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, and Lawton's Drug Stores as well as more than 350 retail fuel locations. Sobeys and its franchise affiliates employ more than 125,000 people. The company's purpose is to help Canadians Eat Better, Feel Better and Do Better. More information on Sobeys Inc. can be found at www.sobeyscorporate.com.
JDRF 2015 Fact Sheet
Specialist, Business Communications